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Building DIY websites
DeRosa, Jennifer2024
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There's more to building a website than just picking a theme and dropping in text and images. Creating a site that attracts visitors and turns those visitors into customers requires some professional insight and a few tips and tricks. Building DIY Websites For Dummies guides non-designers through the steps of creating an attractive and effective website using today's top web-based tools. This book helps you launch or improve your website designed to boost your entrepreneurial endeavors, small business, or personal passion. With this easy-to-follow Dummies guide, you can skip learning the complicated coding that runs a site and focus on the parts that attract visitors (and search engines). Grab this book and get expert insight on how to craft a usable design, create site content, improve site findability, and convert browsers into buyers.
Main title:
Building DIY websites / by Jennifer DeRosa.
Author:
DeRosa, Jennifer, author
Imprint:
Hoboken, New Jersey : John Wiley & Sons, Inc., [2024]©2024
Collation:
xiii, 368 pages : illustrations ; 24 cm.
Series title:
Notes:
Includes index.
Contents:
IntroductionPart 1: Getting started with DIY websites. From groundbreaking to grand opening: constructing your website step by step ; Laying your website's foundationPart 2: Creating a site that people will visit. Resonating with visitors ; Nailing SEO basics: search engine optimization 101 ; Killing it with keywordsPart 3: Architecting plans for your website. A place for everything and everything in its place ; Content scaffold: supporting your website's information ; Preparing your site's contentPart 4: Designing and laying out your website. Deconstructing the anatomy of web pages ; Unfurling the canvas of design options ; Generating leads from your websitePart 5: Going live and measuring results. Optimizing each page for search (on-page optimization) ; Ribbon-cutting in cyberspace: your website's grand opening ; Securing your website ; Keeping up with the Joneses: measuring what you built and making it betterPart 6: The part of tens. The ten commandments of building a successful website ; Ten rookie mistakes to avoidIndex.
ISBN:
9781394232987 (paperback)
Dewey class:
006.7 DER006.7
Language:
English
BRN:
88233
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